Let's go through with a short Marketing Ideas for Restaurant and Hotel Business.
After online food delivery apps have been introduced then it is a very difficult time for hotels and restaurants to make profit and run a better way. So Are you the owner of hotel or restaurant and worrying about how to do marketing to take your business to the next level and make successful. So here are some basic points if you will consider for your restaurant or hotel business then it will boost your business. So are you running any hotel business or restaurant business then make a comment below or you planning to start then let us know in the comment sections.
Storefront: This is one of the most important things for your hotel or restaurant business, because the first impressions made by your storefront only, People just see your storefront and decide whether they want to go inside or not. So make sure your restaurant or hotel storefront is attracting your audience to get inside your hotels.
Interior: Now once your audience gets inside your restaurant then second impression is your internal interior. If your interior that makes people happy and relax then they will sit for a long time and spend their time over your place else they simply leave. Make sure your premises clean and nice not much difficult to go around and find what your customers looking for? Make it very simple and you can even put arrow symbol with nice guide to go each and individual section that available at your place.
Menu: Menu is one important thing that attract user when then get settled at your place. Make clean and max details menu so they can find the details about your menu and that food items, Even if it is possible then make digital menu at your place and keep it with all details. So even though they don’t know or don’t familiar with food names then they can check with your food details like ingredient and taste of food. Once more thing is most important these days is, People so conscious about their health, So if you can put calories, protein and all brief of your food that really boost your orders.
Note: And don’t put keep any hidden privacy and policy on billing system just mention what are taxes or other service charges will be applicable on your billing system.
Mobile App - Build Your Own App:
Make benefits of Mobile applications and/or web application to book advance order so they don’t have to wait more time for what they were looking for. They can book their slot and food order with time slot so once they visits they don’t have to rush to make an order, they have to relax and you can serve what they have ordered. To make your own online Mobile App and/or Web App you can check this out Restaurant | Hotel App. You just have to get your hosting and backend and your business get started online within a few hours. So let’s your customers enjoy all freedom to book order or reserve their slot from anywhere through your very own Restaurant Mobile App.
Social Media: Make benefit of social media. Today's world social media is most grooming a lot and if you don’t have social media then you are losing a huge amount of business or customers. So start posting your menu items image on Social media like Facebook, Instagram, Google Business Listing, Twitter and more. Make pdf or documentation of your menu and share on documentation side like slideshare and share on your social channel. Run events and offers on your social media to keep buzz around your users.
Note: Make your business listing with your name and keywords Like Restaurant at California, USA. Even if you keep adding your post on social media with keywords like How to Make White Sauce Pasta or Best White Sauce Pasta like that it will help you in Organic search too.
Videos/Media - Make Benefits of Videos and Graphics Media: Today’s world video is the most important thing to convey or get attention of any users or consumer. People might don’t like to read much but if you have a nice video about your products, services, food items , interior and hospitality that you have been served till now that make a huge impact on your business. How to dig into that, you have just made a video through your mobile and upload on free platforms like YouTube, Vimeo, Facebook and Instagram and so many. So people will get more attention and they love to come to your place and spend time. For example start making Cooking Video and start posting on your all channels like YouTube, Facebook, Instagram, Twitter snapchat etc.
Kitchen Tour & Self Cooking: You can arrange your cooking tour for your customers, so many people love to do cooking himself, so you can make your kitchen tour for them allow them to cook your favorite food with your cook and make a small video and sticker out of them and share on your social media as well give one print to them. If possible then keep on dashboard so they can keep their sign as a memory. This you can engage more and more with the audience. If you do that you’ll see a huge growth on you business.
Sell Unique Foods: Try to sell some unique foods that is health conscious and has unique test and only available to your place. So customers will remember you. Even if it is possible then try to give some memories that with picture or pack a small packet of your unique food so they can share with their loved one.